DDD - History

The company was founded in Perth, Western Australia in May 1993.

In the early years, the focus was on research and development with commercialization occurring in September 2003 when the company licensed its TriDef suite of software to Sharp Corporation of Japan for deployment on Sharp's revolutionary 3-D laptop PC; the Sharp Actius RD3D.

From the beginning, the commercial potential of 3-D and the power and portability of DDD's software and content capabilities across a variety of 3-D displays attracted the attention of the investment community.

Originally listed in 1994 on the Alberta Stock Exchange, which later became the Canadian Venture Exchange, DDD raised US$22 million between 1994 and 2001. In January 2002, the company migrated its listing to the United Kingdom and simultaneously completed an IPO on the London Stock Exchange's Alternative Investment Market ("AIM"), raising an additional US$10 million. Further strategic investments have taken place since the IPO. DDD's largest shareholder is presently Arisawa Manufacturing Co., Ltd. of Japan, a Tokyo Stock Exchange listed company.

Milestones

2008
	Hyundai IT licenses TriDef 3-D experience software package with Hyundai's range of 3-D desktop PC monitors.
	Samsung proceeds with development and manufacture of low-cost 3-D chips using DDD technology.
	Samsung licenses DDD PC software/content for 3-D enabled plasma HDTV range in 29 language territories worldwide.
	Delivery of TriDef Core 3-D display processor for Hyundai IT/Arisawa 3-D LCD HDTV.

2007
	Launch of Samsung SCH-B710 3-D phone.
	DDD 3-D solution for Samsung DLP TVs.
	2-D to 3-D Conversion for Cartoon Network 3-D Halloween broadcast.

2006
	Q1-Hans Snook joins the board of DDD. Hans was the founder and CEO of global mobile telephone network operator Orange from 1994 - 2001, was the Chairman of Carphone Warehouse from 2002 - 2005 and is currently the Chairman of MonsterMob, a leading media and entertainment company which specializes in the sale of mobile telephone entertainment content and services with operations in 20 countries and connectivity to 38 mobile network carriers.
	DDD completes $2.25m fundraising and Elliott Associates sells the majority of its stake in the Group.
	DDD and Arisawa Manufacturing team with Digital Playground at the Adult Entertainment Exposition in Las Vegas. This was the first public demonstration of the TriDef RealTV 3-D television solution which combines DDD's TriDef Vision+ set top box, which converts 2-D content to 3-D in real time, with Arisawa's range of PC and home theatre 3-D displays.

2005
	Q3-DDD and Jamster! sign an MOU whereby Jamster will provide, and DDD will convert, images and animations from 2-D to 3-D. The resulting 3-D content library will be available from Jamster!, other mobile content aggregators and directly from the mobile telephone network operators in conjunction with the launch of the first 3-D handsets powered by the DDD Mobile content solution.
	DDD secures first 3-D mobile phone licensee. One of the world's top five mobile telephone handset manufacturers has entered into a 3-D software development agreement with DDD worth $900,000. DDD and the handset manufacturer also entered into a licensing agreement that will allow the handset manufacturer to ship DDD Mobile with each handset, yielding a per unit royalty to DDD.
	DDD launches DDD Mobile which allows for the automatic conversion of 2-D content to 3-D for presentation on 3-D capable mobile phones.
	Q1– Dr. Sanji Arisawa joins the DDD Group plc board as a non-executive director representing Arisawa Manufacturing Co., Ltd. which became the Company's largest shareholder (20%) as a result of a strategic investment made in late 2004.
	DDD and Sharp Corporation of Japan expand their software licensing agreement, which was originally entered into in Q3 2003, to include DDD's TriDef DVD Player in the standard bundle shipped with Sharp's Actius AL3D 3-D notebook PC. Sharp Corporation represents the first licensee of TriDef DVD Player and an important milestone for DDD since the ability to easily view today's popular content in 3-D is critical to the future growth of the market for 3-D display products.

2004
	Q4 – Strategic investment of US$2 million from and joint marketing agreement with Tokyo Stock Exchange listed Arisawa Manufacturing Co., Ltd. Arisawa is a key global supplier of optical materials to the rear projection television market and of flexible circuit boards to the mobile telephone market. The joint marketing agreement calls for the integration of DDD’s range of TriDef software solutions with Arisawa’s range of 3-D displays. The joint marketing agreement also includes a development agreement under which DDD will deliver a hardware chip version of its recently announced real-time 2-D-to-3-D conversion capability. The hardware converter will allow the video signal from DVD players, satellite, cable and terrestrial broadcasts to be converted to 3-D in real-time for presentation on Arisawa’s 3-D displays.
	Dr. Julien Flack promoted to CTO from his previous role as Director of Research.
	Q3 – Development and delivery of the TriDef Movie Encoder software application for Sharp Systems of America. Movie Encoder is a 3-D movie authoring solution capable of supporting the majority of today’s popular 3-D video formats. Movie Encoder allows the 3-D output from computer animation packages to be played on the Sharp Actius RD3D laptop PC and Sharp’s recently launched LL-151-3D desktop LCD display.
	Q2 – DDD launches the ‘killer application’ for the consumer with the TriDef DVD Player which allows for the viewing of any DVD movie in glasses-free 3-D on a 3-D capable display, complementing DDD’s traditional 2-D to 3-D conversion service that provide the optimal 3-D experience.
	Q1 – DDD receives the second component of its European patent award for “Dynamic Depth Cueing” relating to the encoding of 3-D content alongside 2-D content allowing for efficient transmission over existing networks and backwards compatibility.
	Douglas Hunter joins DDD as VP of Licensing.

2003
	Q4 – DDD and nWave Pictures enter into a three-year, worldwide, non-exclusive licensing agreement for four original, feature-length 3-D films.
	Q3 – DDD and Sharp Corporation of Japan enter into a three-year, worldwide, non-exclusive licensing agreement for the inclusion of DDD’s TriDef Movie Player, TriDef Photo Viewer and TriDef Visualizer software on the hard drive of the world’s first switchable 2-D/3-D glasses-free notebook PC; the Sharp Actius RD3D. DDD sub-licenses to Sharp Corporation, from nWave Pictures, one original, feature-length 3D film and four original 3-D trailers which DDD has encoded into the TriDef format for playback on the Sharp Actius RD3D.
	Q1 – DDD receives the first component of its European patent award for “Dynamic Depth Cueing” relating to the conversion of content from 2-D to 3-D.

2002
	The Boeing Company features DDD’s TriDef software and content conversion on glasses-free 3-D displays at the Farnborough Air Show.
	DDD raises $10 million in an IPO on the London Stock Exchange’s Alternative Investment Market and de-lists from the Canadian Venture Exchange.

2001
	DDD sells first glasses-free 3-D display to Disney Imagineering.

2000
	Apple Computer Inc. licenses DDD’s stereo 3-D plug-in and makes it available through the component download feature in QuickTime5.
	Chris Yewdall promoted to President and CEO of the Group from an identical position within the U.S. subsidiary.
	Dr. Julien Flack joins DDD as Director of Research.

1999
	IMAX ® 3-D film Siegfried and Roy premiered at the Giant Screen Theatre Association’s annual meeting, containing sequences converted from 2-D to 3-D by DDD
	Chris Yewdall promoted to President and CEO of the Group’s U.S. subsidiary.
	Nic Beames joins DDD as Director of Content.
	Motorola (then General Instrument Corporation) invests US$1.9 million in the Group as part of a US$2.5 million investment round.
	In partnership with IMAGICA USA, DDD digitally converted test shots of nWave Pictures’ giant screen 3-D film Ocean of Light from 2-D to 3-D.
	DDD’s research and development facility in Perth, Western Australia moves into new premises equipped with state-of-the-art software development, content conversion and telecommunications equipment.

1998
	DDD converted segments of Showscan’s giant screen thrill ride films from 2-D to 3-D in conjunction with IMAGICA USA.
	U.S. subsidiary formed and office opened in Santa Monica, California.
	Chris Yewdall joins DDD as Vice President of Sales.
	The movie trailer for IMAX 3D movie Everest was converted to 3-D and screened at the annual Giant Screen Theater Association conference in Sydney, Australia.
	Elliott Associates, L. P., through the Liverpool Limited Partnership and Westgate International, L.P., makes a follow-on investment in the Group of US$5.1 million.

1997
	Partnership for IMAX 3-D film conversion work with IMAGICA USA, Los Angeles, California announced.
	Partnership for 3-D film conversion work with IMAGICA Corporation of Japan announced.
	Elliott Associates, L. P., through the Liverpool Limited Partnership and Westgate International, L.P., makes an initial investment in the Group of US$1.5 million.

1994
	Reverse acquisition into a Canadian shell company lists the Group on the Alberta Stock Exchange which later became the Canadian Venture Exchange.
	DDD signs a development agreement with Samsung Electronics for prototype 3-D displays.

1993
	Founding of the Group as TrueVision, with a subsequent name change to Xenotech and, ultimately, DDD.